How we work

Idea to launch, in four sprints

A founder-friendly process built around weekly demos, real users, and shipping something real every sprint.

01

Idea

Discovery workshops, scope and success metrics.

  • Stakeholder interviews
  • Success metrics
  • Risk mapping
  • Scope alignment

02

Strategy

Architecture, design system, sprint plan.

  • Information architecture
  • Design system
  • Sprint plan
  • Tech stack decisions

03

MVP

Ship a production-ready slice every 2 weeks.

  • 2-week sprints
  • Weekly demos
  • Real user feedback
  • Production-ready code

04

Launch

Deploy, instrument, iterate, grow.

  • Launch checklist
  • Monitoring & alerts
  • Growth instrumentation
  • Iterate based on data